Rolex is an iconic Swiss watch manufacturer recognised worldwide for its luxury timepieces. Established in 1905 by Hans Wilsdorf and Alfred Davis, the company has become known for pioneering innovations such as the first waterproof wristwatch – the Oyster.
The name Rolex was derived from two French words: “horlogerie exquise”, which roughly translates to “exquisite watchmaking”. Since Wilsdorf and Davis started the company, Rolex has become an international symbol for luxury watches, synonymous with precision and quality.
Rolex watches remain some of the most coveted pieces of craftsmanship in the world today—and they’re also some of the most expensive. Celebrities from all walks of life—from actors to athletes, from filmmakers to presidents—have worn Rolex watches.